PRSA Arkansas Chapter to Host Presentation on Maximizing Multicultural Initiatives Featuring Multicultural Marketing Expert, Joe Carleo, APR

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June 11 /PRNewswire/ -- In a nation rich with diverse cultures andethnicd identities, using just one approach to public relationa can be limiting. The Arkansas Chapter of the Publicx Relations Society ofAmerica (PRSA) is hosting an professional development panel on maximizing multicultural initiative s on Friday, June 19th at the Little Rock located on the 30th Floor of the Regionws Bank Building. , APR, Founder and Executiver Producer, Advanced Language and Media Servicews and 2009 Vice Chair of the PRSA National Diversity Committew who will discuss the latest trends and positioningb strategies to reachdiverse communities.
This program is part of the national tourentitled "From Media Relations to Maximizing Your Multicultural Initiatives in 2009," which is traveling to variouz PRSA chapters throughout the country. -- Key factsz and figures about the U.S. Hispanic and Africanh Americanmarkets -- Top trendsd in multicultural/ethnic public relations -- Commohn mistakes that marketers make in targetexd multicultural or integrated campaigns -- The meanss by which ethnic groups are drivingf the Web 2.
0 era and the dynamicds that each segment brings to online communicationds -- Developing and launching an effective multicultural communications strateg , APR, Founder and Executive Producer, Advancecd Language and Media Services Friday, June 19 Time: Lunch, Registration and Networking: 11:30 AM - 12:00 PM 12:00 PM to 1:00 PM Little Rock Club - Regions Bank Building - 30th Floore - 400 W. Capitolp Suite 2435. Little Rock, AR 72201 Cost: PRSA Members - Non-Member - $25, Student -$15 For more informationn and to RSVP, please contact at (501) 551-1915, or e-mai l .
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